The past few days I’ve been reading The 4-Hour Workweek: Escape 9-5, Live Anywhere, and Join the New Rich . The current chapter I’m reading talks about outsourcing nearly every area of your life so that you may free up your time to work on bigger and better things. This prompted a question in me little ol’ pea-brain. I wonder if any writers (particularly freelance writers) outsource content for their writing blogs on a regular basis.
Understand, I’m not making a judgment one way or the other but I do think it is an interesting concept. I guess I’m wondering about the cost/benefit aspect. As well, in the past I’ve ranted about bidding sites , which I guess could be an outsourcing resource.
Here are the pros and cons as I see them:
- If the quality of the writing is acceptable, it would free up time for site design or finding clients.
- Many folks advocate very frequent posting. If you’ve only got one or two in you every couple of weeks then frequent postings may boost your traffic or page rank.
- Having a fresh take on your niche topic may breathe new life into your blog.
- Having a fresh take on your niche topic may inspire you to write posts you otherwise would never even have considered.
- An obviously different voice may turn of loyal readers
- The cost for good quality writing may be prohibitive, especially for newer blogs.
- Posting that is too frequent may be too much for your current readership to keep up with and you may end up losing readers or subscribers.
- It’s your baby, and it can be hard to give up an element of control over this very important component of your blog.
I’m not sure I would outsource. At least not at this tender young stage where I’m still trying to figure out what I want this blog to be when it grows up.
I am curious though. Have any of you outsourced? Was the experience good or bad? What helpful hints would you give to the readership?